GOOGLE

Heroes of Storytime

Nightlights

The real heroes of storytime are the parents that take time to read to their kids. In partnership with Disney, Google Home’s “Disney Read-Along” feature gives parents a little help with the never-ending task of getting kids to bed. To promote the new project, we created some custom 1 of 1 night lights.

To get some well known parents excited about the partnership, we depicted them as fairy tale characters, and further made them into night lights once they were designed. This way they had a special light to turn on when they sat down to read with their kids.

We started with sketches and illustrations, to 3D renders, to 3D printed 1:1 fabrications, and on to custom hand painting for our finish.

Agency–

Google

 

Creative Director–

Dan Chandler

Role–

Art Director

 

Category–

Night Lights

The real heroes of storytime are the parents that take time to read to their kids. In partnership with Disney, Google Home’s “Disney Read-Along” feature gives parents a little help with the never-ending task of getting kids to bed. To promote the new project, we created some custom 1 of 1 night lights.

To get some well known parents excited about the partnership, we depicted them as fairy tale characters, and further made them into night lights once they were designed. This way they had a special light to turn on when they sat down to read with their kids.

We started with sketches and illustrations, to 3D renders, to 3D printed 1:1 fabrications, and on to custom hand painting for our finish.

Agency–

Google

 

Creative Director–

Dan Chandler

Role–

Art Director

 

Category–

Night Lights

Jimmy Fallon

Steph Curry / Ayesha Curry

Steph Curry / Ayesha Curry

Dwayne Wade / Gabrielle Union

Dwayne Wade / Gabrielle Union

Ryan Reynolds / Blake Lively

Ryan Reynolds / Blake Lively

John Legend / Chrissy Teigen

John Legend / Chrissy Teigen

Kanye West / Kim Kardashian

Kanye West / Kim Kardashian

Kristen Bell / Dax Shepard

Kristen Bell / Dax Shepard

CD: Dan Chandler

AD: Logan Kornhauser

CW: Lizzy Hopkinson